Abstract

Sacred are the barriers that everybody knows about but that nobody talks about, says Stephen Quesnelle, 39, Mitel's head of quality programs. They're the policies and procedures that have outlived their usefulness-but that no one dares touch. Quesnelle is something of a fanatic about cows. Parked outside his office is a nearly life-size wooden heifer; inside you'll find a cow poster, a cow calendar, cow postcards, cow figurines. This cow business may seem silly, Quesnelle admits. it's easier to get over the pain of change if you do it in a lighthearted way, he says. You need to create an element of folklore. You've heard of the Birdman of Alcatraz? Well, they call me the Cowman of Mitel! Quesnelle has organized sacred-cow hunts throughout the RD and engineers responsible for spending hundreds of thousands of dollars had to sign a bunch of forms before they could even take home a laptop. But the sessions weren't just about finding cows. They were about killing them as well. Every participant had to identify two personal cows and to devise a plan for attacking them the following Monday morning. …

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