Malleability of implicit associations across development.

Abstract

The prevalence of implicit intergroup bias in adults underscores the importance of knowing when during development such biases are most amenable to change. Although research suggests that implicit intergroup bias undergoes little change across development, no studies have directly examined whether developmental differences exist in the capacity for novel implicit associations to form or change. The present study examined this issue among children ages 5-12. Results from over 800 children provided evidence that novel implicit associations formed quickly, regardless of child age, association type (evaluative or non-evaluative) or the target of the association (social or non-social). Moreover, the magnitude of these changes was comparable across conditions. Coupled with similar findings among adults, these data underscore the importance of first impressions in shaping implicit intergroup bias and provide further evidence that the acquisition of implicit associations is governed by a domain-general mechanism that may be fully in place by age 5.