Abstract
Using continuous data from 2005-2016, the original purpose of this comprehensive research is to examine the relationships between mall-level sales per square foot and corporate performance. Through the use of discrete data, the alternative purpose of this research is to measure the overall performance of malls against the overall performance of individual stores, restaurants and e-commerce companies through the component of sales revenue, store productivity, real estate, and social media presence. Additionally, this researcher also implements a scoring model that can measure the performance of many individual retail institutions, e-commerce business, and restaurants. The results in this study suggest that mall performance is not correlated to corporate financial performance. However, this study generally shows a positive relationship between mall level performance and the overall performance of individual retail stores, restaurants and e-commerce businesses.
Highlights
In the past decade, the overwhelming influence of online consumption and increasing interaction of the e-commerce marketplace has certainly made the conservative practice of shopping obsolete (Banerjee, 2017)
In order to implement a scatter plot in this model, this researcher reviews the dataset and disregards the other variables that are not needed for this analysis test (mall names, location and business descriptions of every public/private company that were compiled in the Center for Research in Security Prices (CRSP) database. 4.3.1 R Code: Scatter Plots for First Model #Descriptive Statistics for variables in Model 1 pairs(Morgan_Stanley_2018_Quant_Finance_Project_Final_Copy_)
This study examines the relationship of mall performance against the performance of individual retail stores and restaurants
Summary
The overwhelming influence of online consumption and increasing interaction of the e-commerce marketplace has certainly made the conservative practice of shopping obsolete (Banerjee, 2017). This paper deals with the issue of implementing innovative quantitative strategies that cater to the productivity and wellness of commercial real estate companies can establish a heavy market presence for many retail companies The significance of this issue can help executives at these shopping malls and epicenters by increasing managerial efficiency while keeping up consumer’s shopping patterns. The solutions to this issue can lead to an increase in profits and an increase in a commercial organization’s value
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