Abstract

Malaysian women entrepreneurial characteristics, strategic orientation and firm performance: The moderator role of government support programs

Highlights

  • Ahmad and Xavier (2012) revealed that inadequate financial support, lack of entrepreneurial education, inconsistency in government policies, bureaucracy and inadequate entrepreneurial training are the major obstacles hindering the success and growth of SMEs in Malaysia

  • As there is inconsistency in the prior literature regarding the positive relationship of entrepreneur’s personal characteristics and firm performance and many scholars have argued to have indirect impact of personal characteristics of entrepreneurs on firm’s performance, this study considers a mediator between the independent variable and dependent variable; and argues that in the context of Malaysia, the strategic orientations may mediate the influence of entrepreneur personal characteristics and firm’s performance because of uncertainty of its external environment

  • Results from the analysis concluded that the relationships between Need for cognition (NFC) and entrepreneurial orientation (EO), NFC and market orientation (MO) and Need for achievement (NFA) and FP are moderated by government support program (GSP) because the Zscore values are significant at 1.693*, 1.936* and 2.482**

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Summary

Introduction

Ahmad and Xavier (2012) revealed that inadequate financial support, lack of entrepreneurial education, inconsistency in. Government policies, bureaucracy and inadequate entrepreneurial training are the major obstacles hindering the success and growth of SMEs in Malaysia. Several studies sought to identify the critical factors of business success. It is essential for business owners and policy makers to understand the factors that influence the success of businesses. The policy makers can use the information regarding the failure and success of businesses in the country to develop and maintain a stable economy (Gaskill et al, 1993)

Women entrepreneurs
Strategic orientation choices
The moderating effect of GSP
Statistical analysis
Sampling the population
Findings
Conclusion
Full Text
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