Abstract
"It's not real anthropology!" many of us were told in Graduate School, as we pursued applied studies in our local communities. Today, our students are asking for applied courses and "mainstream" courses with applied and experiential components. In some colleges, the applied track is an actual degree choice; in others, we are working to integrate courses into a traditional curriculum. As professor and chair of anthropology in two very different institutions, I've worked with both of these models for the past thirteen years. This article outlines each of these routes, and explores the ways faculty can get recognition for the work that these types of classes entail, within an entrenched tenure and promotion model of research, teaching, and service.
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