Main trends of dynamic development of the vegetable products and fruits global market

Abstract

In the world food market, a high-priority trend is to ensure year-round demand for vegetables and fruits. The rational combination of vegetable cultivation in the open and closed ground and their proper storage make it possible to arrange a year-round supply to consumers. The article shows a dynamic analysis of the development of the world fruit and vegetable market in general, by type and by region, and calculates the forecast level of world vegetable production. In general, the global market for fruits and vegetables is marked by positive trends in increasing production and processing volumes, expanding the range, which is reflected in the level of consumption by the population. In most countries, the production of vegetables and fruits is completely focused on the domestic market. It should be noted that only 5% of products are intended for export, but the share of the export market of vegetable products tends to increase (Mexico, Spain and the Netherlands). An assessment of the dynamics of export and import of vegetables and fruits was given, a forecast was made for the development of the world market for organic products. The results of the analysis are necessary to assess the level of food safety and to develop a strategy that takes into account the current trends in the global fruit and vegetable market. Prospective trends for sustainable production of fruits and vegetables have been developed: development and effective use of innovative technologies, improvement of quality and competitiveness, taking into account the production of ecological and quick-frozen vegetable and fruit products, personalization of healthy nutrition and strengthening of competitive market positions.