Abstract

Chapter 11 provided a framework for the analysis of decisions on pricing and output which play an important part in the planning process. In this chapter we extend the analysis, concentrating on decisions where there is the additional dimension of results which are spread over a long period. I t is convenient for purposes of analysis and exposition to consider the content of Chapter 11 as relevant to short-term decision-making and the content of this chapter as relevant to long-term decisions. However, it should be understood that this is an over-simplification because the content of Chapter 11 is relevant for the analysis of the problems discussed in this chapter, and the conditions described below as being present in long-term investment decisions may be found in many pricing and output decisions.

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