Local measured service and the attributes of a sound rate structure

Abstract

Most U.S. jurisdictions use flat rates (FR) for local telephone service pricing. This paper explores why a majority of those exposed to usage-sensitive pricing or local measured service (LMS) generally prefer it to FR. One reason may be LMS promotes value-maximizing behavior for both the provider and the customer. Some customers may prefer FR, even if LMS is value maximizing, out of concern that gainers either cannot or will not compensate losers. Another possibility is LMS is not a value-maximizing option. This paper systematically compares LMS with FR, using the attributes of a sound rate structure.