Abstract

Local Governments, Traditional Councils and Public Relations Practices in Ogun State, Nigeria: An Awareness Study

Highlights

  • Local government is the third tier of government, working with traditional institutions to bring development to the people at the grassroots

  • This study examines the role of public relations in projecting the performance of local governments and traditional councils to the grassroots public

  • This study looks at public awareness of the overall public relations activities of local governments and traditional councils in Nigeria

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Summary

Introduction

Local government is the third tier of government, working with traditional institutions to bring development to the people at the grassroots. Apart from caring for the lowest level of the peoples’ survival, traditional institutions are custodians of cultural norms and values. These norms and values have helped in sanitizing various societies both in the pre and post-colonial Nigeria. They form the basis upon which traditional rulers exercised their act of governance, power, authority and influence on their subjects. They form the basis upon which traditional rulers exercised their act of governance, power, authority and influence on their subjects. (Olaniran 2013:120)

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