Linking school-based sport programs to sport club membership

Abstract

This research was undertaken as part of the evaluation of the VicHealth Participation for Health (PfH) Scheme. VicHealth allocate A$ 3.3 million per year to support Victorian state sporting associations (SSAs) through the PfH Scheme to increase population physical activity levels and health via increasing membership of sporting clubs. SSAs were required to allocate a portion of these funds to participation based programs. While setting for participation was not directed, many (n = 27, 44.0%) of the SSAs conducted school-based sport programs. This research sought to explore the factors affecting the linking of school-based programs with sporting club membership. SSAs reported that 50.6% of the PfH Scheme programs (n = 43) were delivered in a school setting. Focus-group discussions found that, in general, the SSAs did not see the school-based programs being a vehicle for directly recruiting club members. Rather, the programs were used to increase the visibility of the sport, train teachers in the sport and to involve children in physical activity. Barriers to linking school-based program participation to club membership included conflict in program delivery time with club activities, and limited ability of club volunteers to assist with school-based programs. A case-study will be presented which involves the introduction of yachting into schools. In general, the SSAs believed school-based engagement was a poor investment. They also felt that agencies such as VicHealth should advocate for the provision of adequate sport infrastructure within schools rather than the schools relying upon the limited resources of the sporting sector to provide school sport services.