Linking process and measurement models of recognition-based decisions.

Abstract

When making inferences about pairs of objects, one of which is recognized and the other is not, the recognition heuristic states that participants choose the recognized object in a noncompensatory way without considering any further knowledge. In contrast, information-integration theories such as parallel constraint satisfaction (PCS) assume that recognition is merely one of many cues that is integrated with further knowledge in a compensatory way. To test both process models against each other without manipulating recognition or further knowledge, we include response times into the r-model, a popular multinomial processing tree model for memory-based decisions. Essentially, this response-time-extended r-model allows to test a crucial prediction of PCS, namely, that the integration of recognition-congruent knowledge leads to faster decisions compared to the consideration of recognition only-even though more information is processed. In contrast, decisions due to recognition-heuristic use are predicted to be faster than decisions affected by any further knowledge. Using the classical German-cities example, simulations show that the novel measurement model discriminates between both process models based on choices, decision times, and recognition judgments only. In a reanalysis of 29 data sets including more than 400,000 individual trials, noncompensatory choices of the recognized option were estimated to be slower than choices due to recognition-congruent knowledge. This corroborates the parallel information-integration account of memory-based decisions, according to which decisions become faster when the coherence of the available information increases. (PsycINFO Database Record