Abstract

Approach motivation has been reliably associated with relative left prefrontal brain activity as measured with electroencephalography (EEG). Motivation researchers have increasingly used the line bisection task, a behavioral measure of relative cerebral asymmetry, as a neural index of approach motivation-related processes. Despite its wide adoption, however, the line bisection task has not been confirmed as a valid measure of the precise pattern of activity linked to approach motivation. In two studies, we demonstrate that line bisection bias is specifically related to baseline, approach-related, prefrontal EEG alpha asymmetry (Study 1) and is heightened by the same situational factors that heighten the same approach-related prefrontal EEG alpha asymmetry (Study 2). Results support the line bisection task as an efficient and unobtrusive behavioral neuroscience measure of approach motivation.

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