Abstract

PurposeThe aim of this paper is to discuss the findings of a research program that set out to define HR's role as a catalyst for the consistently high growth performance of companies in the Asia‐Pacific region and, in doing so, to share valuable lessons with the West.Design/methodology/approachNext Generation HR in Asia is the second phase of a major research program initiated by the Chartered Institute of Personnel and Development and Bridge. The aim is to identify aspects of leading edge HR practice that give a glimpse of “next practice” that will shape HR's future. Phase one of the project involved interviews with some of the most innovative HR practitioners in Europe, while phase two draws on interviews with leaders in 27 companies operating across the Asia Pacific region.FindingsDealing with the demands of the high growth and highly diverse market in Asia‐Pacific, and the associated extreme competition for talent, is resulting in innovative and flexible approaches to HR. Four next practices for HR emerged from the research. They are innovative solutions based on deep insight, developing loyalty and retention, leveraging the challenges of culture clashes, and being well positioned when the growth curve flattens.Practical implicationsWhile context is key and it is necessary to be aware of a one size fits all approach, the West can draw inspiration from the way in which entrepreneurial Asian leaders are putting themselves at the forefront of efforts to deliver superior organizational performance.Originality/valueThe paper provides useful information on leading edge HR practices, which are a catalyst for consistently high growth performance of companies in the Asia‐Pacific region.

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