Abstract

The subject of this research is the imagery and stylistic solution of modern public interiors located on the territory of Crimea (hotels and restaurants) arranged in ethnic style. In the past decade application of the elements of traditional culture as fundamental in creation of the image of public space gained popularity, which defines the relevance of this topic. First and foremost, it is associated with the revival of interest to folk culture: authentic cuisine, folklore, surrounding environment, which in turn, is a certain response of humanity to the ongoing globalization processes. The goal of this work consists in determination of the leading project methods in creation of ethnic atmosphere of a public space on the example of objects located on the territory of Crimea. The study is based on the analysis hotels and restaurants as most expressive objects from the artistic perspective. The scientific novelty consists in a comprehensive analysis of public objects with explicit stylization of Central Asian art. Determination of artistic techniques ensures a systematic approach to the assessment of artistic value of modern public spaces. The creation of image is viewed from the perspective compositional methods, which in turn, become the basis for further design and décor of the environment. As a result, the author reveals the two leading methods in formation of the image: retrospective and authorial stylization. It is established that both method have positive and negative side with regards to perception by a recipient. Practical significance of the study consists in formation of possible evaluation categories in the analysis of creative approaches of authors towards implementation of ethnic theme in designing environments.

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