Abstract

This study aims to determine the Supervision of Leaders in Increasing Employee Work Productivity at UD Prima Gorontalo. Researchinitiatives are job standards, assessment standards, and evaluation standards. Jenis research used descriptive qualitative. Data collection techniques are Observation Techniques, wawancara and secondarydata records. The results showed that the standard aspects of work by employees have not achieved the targets or targets expected by the company. Dari the standard aspect of assessing employee work results is only based on the results of achievements or targets determined by the company, but does not assess other aspects such as hard work, motivation, and sincerity of employees at work, and it seems that the leader in this case the manager forces or spurs employees to achieve targets. Interms of the standard aspects of evaluating the implementation of leadership evaluations, it is not carried out directly to UD. Prima. So far, the leadership or director has evaluated more through Video Coall or Zoom than coming directly to UD. Prima.. It is suggested in this study that the leadership clarify the work standards imposed in the company, so that employees in carrying out work achieve the goals and targets thathave been determined. The need for leaders in assessing employee work results is not focused on the results of achieving targets alone, but needs to prioritize other aspects that employees have. The need for leaders in the implementation of evaluations, referring to predetermined evaluation standards, namely the leadership conducts a direct evaluation of the company, so that the company's development can be known directly by the chairman or director of the company.

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