Abstract

The history of print culture in Latin America is not only about the world of books propagated by an intellectual elite who exerted influence and advanced civic discourse by publishing their works, their intimate reading customs, and exclusive kinds of sociabilities—even during the Enlightenment. Not even the increase in literacy among the general population lessens the importance of oral practice traditions among their potential readers. This is made evident not only when identifying the kinds of sociabilities based on reading among different social classes but when observing the role and impact of print during the reign of the Spanish Crown in the Americas. In this way, we can identify the role of publishers, print culture, and books. To think about print culture beyond the printed book and prevailing print genres enables us to attain the broadest understanding of printing typology that served the intellectual elite and those materials that responded to the daily requirements related to public governance and professional or family life. Widening this perspective leads to the understanding of the appearance during the 18th century of the periodical that even with a civil and religious censorship served to advance the principles of discussion based on reason; while during the 19th century, with freedom in printing, periodicals consolidate themselves as protagonists in political discourse. Therefore it is necessary to imagine the impact of publishing and print culture on people’s lives beyond the members of the Republic of Letters and to weigh the impact of print on an illiterate audience whose lives were also shaped by print culture. The cultural practices related mainly to reading, sociabilities, conversation, and publicizing (in the sense of “making public”) are those that bring to light the cultural significance of print.

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