Latin American Ecotourism: What is it?

Abstract

Defining – and agreeing upon a definition of – the word 'ecotourism' poses a challenge. This is especially true in Latin America where the buzzword remains a vague term used t o market anything related to nature or environmental tourism. 'Proyectos ecoturisticos' sell everything from community development projects to jet skis. There are pros and cons in using any specific viewpoint – if we insist on high environmental standards and minimal impacts, the costs skyrocket. This places the services and destinations into a 'luxury class' tourism – sometimes without the amenities to which those who pay high-end prices are accustomed. These five-star operations often run into conflict with more humble, grassroots operations. At risk are rural and/or indigenous guides who do not have the financial resources to take part in established guide training programmes – not offered in the field, but usually in the capital city. Good intentions lie behind guide training and accreditation, but if governments or agencies do not empower rural guides and tourism operations, the absence of 'local participation' betrays one of the main components of ecotourism.