Abstract

This article discusses the early 1960s Thai etiquette manualKritsana son nong: Naenam marayat thi ngam haeng araya samai[Kritsana's instructions to Little Sister: An introduction to the fine manners of the civilised period]. A comparison between this book and its American source reveals literary mechanisms devised by the Thai author to negotiate conflicts arising from the domestication of Western-based manners in Thai society.Kritsana son nong'sspecial emphasis on women reflects a perceived need to control and regulate female social interaction with and in comparison to their male counterparts during a period of rapid and profound socioeconomic change. This study of a Thai ettiquette manual and its historical context demonstrates that manners are a cultural artefact whose meanings are open to contest. This complex negotiation between local and foreign practices is often overlooked in the history of and the discussions about manners in modern Thai society.

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