Abstract
The purpose of this study was to determine the effectiveness of Surabaya City Satpol PP persuasive communication in curbing Persons with Social Welfare Problems. This type of research is descriptive quantitative research, namely research that aims to describe or describe the numbers that have been processed according to certain standards. This descriptive research method was conducted to determine the existence of independent variables, either only in one or more variables (independent variables or independent variables) without making comparisons of the variables themselves and looking for relationships with other variables. The result of this research is the effectiveness of Persuasive Communication of Satpol PP of Surabaya City in controlling PMKS when it reaches 70%, and the results of calculations that have been done are known to reach 84%. So it can be concluded that the persuasive communication of the Surabaya City Satpol PP in curbing Persons with Social Welfare Problems is effective. The conclusion is that the high number of PMKS due to urbanization is not being matched by adequate employment opportunities. The increase in this number also shows that the persuasive communication carried out by the Satpol PP to the community has been successful because of the creation of peace and public order in the surrounding environment. In accordance with the results of the study stated that the level of effectiveness of the Surabaya City Satpol PP persuasive communication in curbing Persons with Social Welfare Problems is effective. It can be seen from the percentage results obtained reaching 84%.
Highlights
The purpose of this study was to determine the effectiveness of Surabaya City Satpol PP persuasive communication in curbing Persons with Social Welfare Problems
The result of this research is the effectiveness of Persuasive Communication of Satpol PP of Surabaya City in controlling pencapaian tujuan suatu organisasi Masalah Kesejahteraan Sosial (PMKS) when it reaches 70%, and the results of calculations that have been done are known to reach 84%
It can be concluded that the persuasive communication of the Surabaya City Satpol PP in curbing Persons with Social Welfare Problems is effective
Summary
Tujuan dari penelitian ini adalah untuk mengetahui mengukur efektivitas komunikasi persuasif Satpol PP Kota Surabaya dalam menertibkan Penyandang Masalah Kesejahteraan Sosial. Metode penelitian deskriptif ini dilakukan untuk mengetahui keberadaan variabel mandiri, baik hanya pada satu variabel atau lebih (variabel yang berdiri sendiri atau variabel bebas) tanpa membuat perbandingan variabel itu sendiri dan mencari hubungan dengan variabel lain. Hasil dari penelitian ini adalah Efektivitas Komunikasi Persuasif Satpol PP Kota Surabaya dalam menertibkan PMKS berhasil apabila mencapai 70%, dan hasil perhitungan yang telah dilakukan diketahui mencapai 84%. Maka dapat disimpulkan bahwa komunikasi persuasif Satpol PP Kota Surabaya dalam menertibkan Penyandang Masalah Kesejahteraan Sosial efektif. Bertambahnya jumlah ini juga memberikan tanda bahwa komunikasi persuasif yang dilakukan oleh Satpol PP kepada masyarakat telah berhasil karena terciptanya ketentraman dan ketertiban umum di lingkungan sekitarnya. Sesuai dengan hasil penelitian dinyatakan bahwa tingkat keefektifitasan komunikasi persuasif Satpol PP Kota Surabaya dalam menertibkan Penyandang Masalah Kesejahteraan Sosial yaitu efektif.
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