Abstract
Interactive, transmedia and immersive nonfiction creations gain projection in Brazil from 2018 on, with the academy as a great ally. Universities, as spaces for innovation, manage to foster projects of excellence, despite the scarce and high investments required, bringing together people, technological resources and strategic partnerships. In the XR (extended realities) ecosystem of the Brazilian creative industry, the Federal University of Rio de Janeiro, one of the most prized, largest and oldest public institutions of higher education in the country, through its Post Graduate Program in Creative Media (PPGMC) becomes a reference center. The institution launches innovative and experimental creations, which would hardly receive private funding, due to the adverse economic situation that the creative sectors are currently facing. This article presents and analyzes recent productions in terms of thematic approaches, technologies and languages. Applied methodologies for the creation of interactive and immersive works are also discussed, from the perspective of how these creative methods have been fostering the practice-based research output at PPGMC, and the currently achieved results.
Highlights
In a timeline, it is from 2013 that the production of nonfiction in interactive creations begins at the School of Communication of the Federal University of Rio de Janeiro (UFRJ)
Esta obra está bajo la licencia Creative Commons Reconocimiento-NoComercial-SinObraDerivada 4.0 Internacional (CC BY-NC-ND 4.0). It is from 2013 that the production of nonfiction in interactive creations begins at the School of Communication of the Federal University of Rio de Janeiro (UFRJ)
Another factor on a larger scale is the creation of a pioneering course in Brazil, the professional master’s degree in the Postgraduate Program in Creative Media (PPGMC)
Summary
It is from 2013 that the production of nonfiction in interactive creations begins at the School of Communication of the Federal University of Rio de Janeiro (UFRJ). The virtual tour of the UFRJ Geodiversity Museum, an experiment created during Ronaldo Ranzenberger’s research on the production pipeline and editing of 360° videos; and the research projects by Creuza Gravina and Eduardo Calvet, dedicated to rescuing the memory and cultural heritage of street cinemas, among other experiments Another initiative that stands out in 2020 is the collaborative creation of the I-doc Como será o amanhã?,7 a work proposed by researchers from the Bug404 network. In the context of digital culture, what we are experiencing is the expansion of the term metaverse overlaying “virtual reality”, in order to designate immersive virtual environments of different aspects which establish human interactions in their social, cultural and even economic aspects, often through avatars This is a still incipient field in research and product development. It becomes clear that uncertainties and risks in this field shall not be underestimated, but it is important to acknowledge that there is a huge potential for educational purposes in the metaverse, and that is the lens through which creatives at PPGMC are looking ahead
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