Abstract
Rice (Oryza sativa L.) is a plant belonging to the family of grasses, Gramineae. There are three major food crops (wheat, rice and maize) of world and rice is one of the foremost cereal crops feeding over more than half of the world's population. The present study was conducted through Ex-post Facto research design and multistage sampling method. Total 160 rice growers were selected from sixteen villages belongs to four talukas of Sabarkantha and Gandhinagar districts. The data were collected by personal contact method with help of structured interview schedule and data were coded, classified, tabulated and analyzed in the light of objectives. Majority of the rice growers were in the middle age, UG/PG Education, above 2 lakh annual income, above 4.00 ha of land holding, no membership in organization, bore well as a source of irrigation, medium yield gap, high extension participation, medium level utilization of source of information, medium level of knowledge and medium level of adoption of rice production technology by the rice growers.
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