KEYS TO SUCCESSFUL IMPLEMENTATION OF FLEXIBLE WORKING SPACE AS A NEW RORMALITY IN PUBLIC ORGANIZATIONS

Ahmad Rifai,M Syamsul Maarif,Anggraini Sukmawati

doi:10.17358/brcs.2.1.24

Abstract

COVID-19 caused a health crisis that prompted the acceleration of implementing the new "new normal" paradigm at work. Employees are forced to work from home without preparation and face-to-face supervision from superiors. In this regard, the Ministry of Finance is implementing a Flexible Working Space. This study aims to analyze studies related to crisis communication, internal communication, Flexible Working Space, and their application in the Ministry of Finance. The scope of this research focuses on literature references related to crisis communication, internal communication, and Flexible Working Space in the COVID-19 pandemic conditions, which can be applied to the government sector. This research uses secondary data through literature studies related to organizational communication, Flexible Working Space, and the latest data related to COVID-19. The results show that crisis communication in the Ministry of Finance has adopted the Crisis and Emergency Risk Communication (CERC) model, which consists of six principles: be first, be right, be credible, express empathy, promote action, and show respect. Flexible Working Space at the Ministry of Finance is one of the strategic initiatives whose implementation is accelerated due to the impact of COVID-19. Therefore, internal communication is needed regarding the application of Flexible Working Space. Besides, it is necessary to formulate policies, feasibility, availability, schedule arrangements, response speed, productivity measures, office equipment, technical support, employee layoffs, and a physical environment to support Flexible Working Space's successful implementation. Keywords: covid-19, crisis communication, flexible working space, internal communication, ministry of finance

Highlights

In 2020, the world was shocked by the pandemic of the COVID-19 virus, which allegedly originated from Wuhan, China
The scope of this research focuses on literature references related to crisis communication, internal communication, and Flexible Working Space in the COVID-19 pandemic conditions, which can be applied to the government sector
The results show that crisis communication in the Ministry of Finance has adopted the Crisis and Emergency Risk Communication (CERC) model, which consists of six principles: be first, be right, be credible, express empathy, promote action, and show respect

Summary

Introduction

In 2020, the world was shocked by the pandemic of the COVID-19 virus, which allegedly originated from Wuhan, China. The Ministry of Health issued Regulation of the Minister of Health of the Republic of Indonesia Number 9 of 2020 concerning Guidelines for Large-Scale Social Restrictions in the Context of Accelerating the Management of Corona Virus Disease 2019 (COVID-19). Responding to these conditions, several regions in Indonesia implemented a Large-Scale Social Restriction (PSBB) policy. COVID-19 has been a global problem that brings effects simultaneously in the whole world This pandemic affects the economy stability including stock market performance, significantly. This virus pandemic causes and abnormal return in index sectoral; Chemist and Basic Industry, Infrastructure, Utility and Transportation, Agricultural, and Mining sector (Dilla et al 2020)

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