Abstract
The world's disproportionate population structure is accelerating. As a result, the government is implementing various policies to ease the shortage of human resources and improve national growth engines. We designed the CI(Corporate Identity) of K-EDUMON CENTER, a global local education program for Mongolian non-professional workers to qualify for stay in Korea. We have established a design development process through CI theory analysis, current status of “K-EDUMONNTER”, and similar CI/BI development cases. We have developed CI basic systems and applications that provide users with specific impressions and perceptions and reflect organizational goals and values. Integrated image building enables the developed CI to be utilized for user communication and various marketing activities.
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