Abstract

Several countries provide policy support to specific sectors in order to facilitate industry transitions. While industry-support policies stimulate the growth of their target sectors, little is known about how such policies engender heterogeneous international strategies. In this article, we investigate how industry-support policies influence foreign location choices. We argue that firms engage in jurisdiction shopping, choosing to invest in countries with more generous policy support, but that this tendency varies markedly across firms. Specifically, we suggest that firms’ nonmarket experience exacerbates the effect of policy support on location choice, whereas market experience has less of an impact. Further, we propose that some firms view generous policies more skeptically than others, depending on the nature of their nonmarket experience. We test and find support for our predictions using a longitudinal dataset of foreign investments of firms entering the solar energy industry in the European Union. Our findings indicate that supportive policies stimulate the energy transition, attracting in particular foreign entrants diversifying into renewables or having more policy experience. At the same time, they suggest that adverse policy changes in one country affect how firms assess policies in other countries, highlighting the need for policy coordination at a supranational level.

Highlights

  • International business research has traditionally considered the institutional context as a prominent factor influencing firms’ international strategy (Aguilera & Grøgaard, 2019; Henisz, 2000; North, 1990)

  • Conceptualizing policy support as a country-specific advantage (CSA) (Clarke, Tamaschke, & Liesch, 2013; Rugman, Verbeke, & Nguyen, 2011), we argue that firms will engage in ‘‘jurisdiction shopping’’, whereby they search for and choose to invest in countries with the most-supportive policy frameworks

  • We argue that institutional support can be conceptualized as a CSA that is, viewed differently by firms due to their own firm-specific advantages (FSAs) stemming from their firm-specific experience

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Summary

INTRODUCTION

International business research has traditionally considered the institutional context as a prominent factor influencing firms’ international strategy (Aguilera & Grøgaard, 2019; Henisz, 2000; North, 1990). Conergy’s nonmarket experience was likely critical in triggering these location choices, as it offers domain-specific knowledge that allows the company to navigate the policy environment (e.g., routines to swiftly secure installation approvals, grid connection licenses, or environmental permits), and the necessary knowhow to assess the potential benefits of the policy Along these lines, prior work has shown that firms in regulated industries enter countries characterized by similar types of firm–regulator interactions because the experience with governments that their home business entails and the specific knowledge they acquire as a result improve their ability to do business in similar foreign countries (CuervoCazurra & Genc, 2008; Garcıa-Canal & Guillen, 2008). Consistent with prior research (e.g., Nachum et al, 2008), we used interactions between different types of firm experience and the host country’s FiT policy generosity to test the moderating hypotheses regarding these firm-level variables

RESULTS
DISCUSSION
Limitations and Future
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