Abstract
Subjects judged weights after hearing the judgments of four ‘confederates’ whose responses had been predetermined by the experimenter. Although the actual stimulus weight was held constant (500 grams), the confederates' judgments increased systematically from 500 to 900 (Exp. I), or decreased from 500 to 100 grams (Exp. II). The subjects' judgments followed those of the confederates very closely, and this group‐induced change appeared to be accepted privately in most cases.
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