Abstract
Judges rated the physical attractiveness of others from pho tographs and were themselves photographed and rated on phy sical attractiveness. Male and female judges gave similar ratings to attractive targets, but when rating unattractive targets, male judges showed assimilation effects and female judges showed contrast effects. Assimilation produces a pos itive correlation between judge's own attractiveness and at tractiveness ratings assigned to others; contrast produces a negative correlation between judges' own attractiveness and attractiveness ratings assigned to others. Sex of the per sons being rated had no effect. Data were graphically pre sented as 3-dimensional surfaces generated by a computer mapping program.
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