Abstract
The paper considers tendencies of journalistic education development in higher education institutions under conditions of journalist profession transformation caused by increasing influence of social and technology factors. Based on the comparative analysis of reorganization process of leading Russian and German centers of higher professional educations of journalists conclusions of blurring professional journalistic education subject definiteness, technocratization, which aggravates contradictions between forms and content of teaching process, and overvaluation of multimedia factor, which often replaces classification universality with, are drawn. The paper’s authors consider the change of base model of professional education focused on traditional competences in the area of media works creation the principal direction of overcoming negative trends in institutional training of journalists. A new competence-based model should reflect principal changes of journalistic working conditions: increase in information scope requiring for processing; increase in operational efficiency; transformation of technological cycle of media production and media convergence; appearance of new interactive opportunities of interaction with audience and means of journalist’s communication skills realization. In order to be successful on the media market the modern journalist should know ever-changing information legislation and be able to apply corresponding knowledge in practice; to master defense skills against aggressive media influence, media violence and manipulations and initiation of communication in interactive environment; to properly perceive and understand the reality around and consequently create media texts adapted to the needs and capacities of different publics. The essential condition for competence-based model of students’ training is stability of educational process ideology based on acknowledgement of journalist’s high social and occupational status. DOI: 10.5901/mjss.2015.v6n3s3p107
Highlights
Technologic progress became one of main factors of the world media system transformation at the turn of the 20th century
Shift to digital format of broadcasting, formation of the global information space, convergence of information media, appearance of new opportunities relating to development of the Internet, cellular and satellite communication – this is a short list of important changes that defined the nature of transformation of journalism social institution in the new century
University community won’t conceive this message. Is there another fundamental educational research idea divining the future of journalistic education and expressed in a somewhat integral and consistent form? For a quite long time we have noticed that teaching of journalism has become actual, widespread practice in Russia and in the world at large
Summary
Technologic progress became one of main factors of the world media system transformation at the turn of the 20th century. In social and humanitarian dimension such in-depth metamorphoses are estimated as apparent benefits They mark a new breakthrough to personal freedom in mass information sphere, sharply diminishing degree of individual’s dependence on producers’ dictate and message distributors, extend the frontiers of choice, increasing person’s status and measure of self-respect, etc. The authors of this paper take the direct opposite view, we refrain from discussions concerning this matter In this case it’s important that the change of ideas of journalism is projected on understanding of journalistic education content and organization. One of the most authoritative social thinkers and researchers of the modern world Manuel Castels comments the problem of modern journalist’s professional training quality increase under the conditions of growing competition on the part of amateur journalists in the following way: Many media do not acknowledge civil journalism and consider it a danger. The objective of our analysis consists in elaboration of principal approaches to professionalism criteria definition in the system of journalists’ university education and description of a set of media competences, without which a modern graduate of higher education institution fails to successfully realize his professional activity
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