Journalistic Depictions of Uncertainty about Climate Change

Abstract

Media research has historically concentrated on the many uncertainties in climate science either as a dominant discourse in media treatments measured by various forms of quantitative and qualitative content analysis or as the presence of skepticism, in its various manifestations, in political discourse and media coverage. More research is needed to assess the drivers of such skepticism in the media, the changing nature of skeptical discourse in some countries, and important country differences as to the prevalence of skepticism in political debate and media coverage. For example, why are challenges to mainstream climate science common in some Anglophone countries such as the United Kingdom, the United States, and Australia but not in other Western nations? As the revolution in news consumption via new players and platforms causes an increasingly fragmented media landscape, there are significant gaps in understanding where, why, and how skepticism appears. In particular, we do not know enough about the ways new media players depict the uncertainties around climate science and how this may differ from previous coverage in traditional and mainstream news media. We also do not know how their emphasis on visual content affects audience understanding of climate change.