Abstract

This study examined the relationships of customer focus and job satisfaction, job involvement, and job security for quick-service restaurant employees. Results indicated that job satisfaction, job involvement, and job security do tend to predict customer focus for restaurant employees, and, consequently, increasing job satis faction, job involvement, and job security may improve an employee's customer focus. Having a better understanding of employees and factors which affect their focus on the services they provide to others is critical for restaurant managers as they hire and train employees.

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