Japanese Multinationals in China

Abstract

1. Introduction: Japanese management at a crossroads? The changing role of China in the transformation of corporate Japan Sierk A. Horn and Adam R. Cross 2. The rise of the Japanese multinational enterprise: then and now P.J. Buckley 3. The evolution of Japanese investment in China: from toys to textiles to business process outsourcing A. Delios, P.W. Beamish and X. Zhao 4. The transformation of Japan Post into a global player T. Goydke 5. Pre-clusterization in emerging markets: the Toyota group's entry process in China F. Hatani 6. Product adoption and innovation diffusion: the case of Japanese marketing to China Sierk A. Horn 7. Why Japanese multinationals failed in the Chinese mobile phone market: a comparative study of new product development in Japan and China T. Marukawa 8. The impact of workgroup commitment on organizational citizenship behaviour, absenteeism and turnover intention: the case of Germany and China J. Felfe and W.H. Yan 9. Competitiveness, localization and Japanese companies in China: realities and alternate approaches H. Itagaki 10. The changing role of China in the transformation of corporate Japan Adam R. Cross and Sierk A. Horn