Abstract

This article tries to examine concerns and opportunities that American companies may face in the Middle East. American companies and managers should have a better understanding of this part of the world to be more effective and successful in their operations. This article starts first by describing the demographics, geography, and political composition of the Middle East, and then goes on to address the issues and challenges, for example, unions and security issues that American companies conducting business in the region might face. After discussing the challenges, this article explains the opportunities available, such as; privatisation. Finally, the conclusion is that the Middle East could offer American companies an opportunity to expand their operations, however, for any company to succeed in the region it should have a deep understanding of the culture, politics, and people.

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