Abstract
• Exogenous factors and endogenous factors on agenda-setting process are examined. • Verified users are “recruited” by traditional media’s report on sensitive issues. • Verified users behave like the equivalent of offline commercial media in Weibo. • Focusing events impact on discussion of unverified users but not verified users.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have