Abstract

AbstractWhile private entrepreneurial activity has been at the core of entrepreneurship, nonprofit ventures still need to be explored in the literature. Using norm-activation theory (NAT) and resource-based view (RBV) lenses, we explore the antecedents of undertaking nonprofit entrepreneurial activity. By examining 8544 entrepreneurs’ decisions about the type of entrepreneurship to engage in, we find that not all human capital has a similar influence on people’s decisions regarding the types of formation of their venture. The results suggest that entrepreneurs' job-related experiences and social orientation are significantly linked to nonprofit entrepreneurship. The results of our study contribute to the human capital theory by demonstrating that people’s value influences how they use their knowledge resources.

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