Abstract

Rural tourism is a rest in the countryside. People, who have a small farm, are hosts for arriving guests and they have the opportunity for their accommodation and can offer a variety of activities. In recent years the popularity of rural tourism has grown considerably in the developed countries. In this direction there is a growing interest of foreign tourists to the Georgian villages, too. Rural tourism provides very interesting opportunities for business development in the village. Theoretically, any resident of the village who has time, desire and organizational skills can be engaged in the rural tourism. Georgia has great potential for rural tourism development: natural beauty, rich flora and fauna, a lot of cultural and historical monuments, folklore, cuisine and more. The aim of the research is to study the prospects for the development of rural tourism in the country, as additional employment opportunities, together with or on the basis of its own housekeeping rural areas. Research methodology: Theoretical and methodological basis of the study are the works of Georgian and foreign specialists in this field, Legislative acts, as well as methods of the survey, analysis, conclusion. Results and implications: Research into the causes of poverty in the villages of Georgia showed that most of the respondents consider the low incomes and unemployment to be the main source of the poverty. To improve this situation, it is important that the rural population has been able of additional employment together with a private household, or based on it. such a possibility is the development of rural tourism and homestead tourism. Conclusion: Development of rural tourism in Georgia will contribute: 1. The creation of new jobs in rural areas. 2. The improvement of the living standards of village inhabitants. 3. The creation of tourism infrastructure. 4. The reduction of seasonality of tourism to nothing (rural tourism is functioning year-round). 5. The development of entrepreneurial activities in the village. 6. The restoration of cultural and natural monuments in rural areas. 7. To attract tourists in the villages. The proposed works suggest the creation of facilities for alternative, organic, ecologically pure, harmless, energy- saving materials, such as wood, clay and stubbles. based on the research, it was found that the stubble eco-house is very attractive, cheap and convenient for consumers, because of its thermal characteristics, including accommodation, such materials are acceptable for residential and hotel buildings, for recreation of tourists and protected areas,also in agricultural buildings (farms, warehouses ...), cottages, etc.

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