Abstract

In the era of the Big Bang, users have to spend a lot of time looking for the information they really need, and the search engine can't present information that is not described by the user. Based on the User based collaborative filtering recommendation algorithm and the collaborative filtering recommendation algorithm, this paper proposes User-CF algorithm, User-CF-1 algorithm, Item-CF algorithm, Item-CF-1 algorithm, and finally integrates four algorithms to obtain the cooperative strategy based on collaborative filtering is a hybrid recommendation algorithm, namely the Final algorithm. It has been verified that the Final algorithm can effectively solve the long tail problem in the travel strategy recommendation and greatly increase the coverage of the recommended strategy.

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