Abstract

The usefulness of a web site is based on the prospect of a satisfactory website user. In improving the usefulness of a university’s website, it is essential to present precise data and disseminate prompt information to students. This paper was conducted to analyse and recommend a better process for the information display (content and work processes) of university websites development. Questionnaires were distributed and feedbacks were received from 350 respondents. The aim of the study was to evaluate the effectiveness of the process of (content and processes) of the university websites based on five main aspects: i) Content and Organization Structure, ii) Linkages and Navigation, iii) Language, iv) Education Content and v) Option and Performance. Analysis showed that the percentage of question items has a positive tendency in perception regarding improvements need to enhance the intensity of the university website portal, especially in terms of links, content organization and live help desk requirements that can directly provide an easier means of that can providing information and accelerating up the operation of receiving data. In summary, this study also outlines the proposal for academic websites display to increase the serviceability of the site to users.

Highlights

  • A website is a content and web page collection that uses a combination of different content, such as text, video, audio, images and other digital content

  • Analysis of the findings is intended to identify the effectiveness of the process of disseminating information of the university website based on five key aspects: i) Content and Organization Structure, ii) Linkages and Navigation, iii) Language, iv ) Education Content and v) Option and Performance

  • The results showed that a total of 58.8% of female respondents and 41.7% of male respondents responded to this survey, with 155 (44.3%) respondents from academic staff, 51 non-academic staff (14.6%) respondents, 112 (32%) graduate students and Postgraduate students accounted for 32 (9.1%) of the respondents

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Summary

Introduction

A website is a content and web page collection that uses a combination of different content, such as text, video, audio, images and other digital content. In our ever-globalised world, websites play an important role in the growth of an organization, in which website is able to represent the organization’s values, communicate the vision and mission of the organization and facilitate the various tasks that the organization needs to perform to its stakeholders. It is import to ponder that the website is a platform for universities to communicate, collaborate and disseminate information to various parties In order to enhance the positive image of academic the usefulness of the university website is the most important aspect to evaluate in order to achieve high resilience in the digital environment and increase the accessibility of the university website in search engines By utilizing the opportunity of the web site, the university’s prestige can be enhanced in the eyes of the world. in order to enhance the positive image of academic the usefulness of the university website is the most important aspect to evaluate in order to achieve high resilience in the digital environment and increase the accessibility of the university website in search engines

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