Abstract
Product innovation is a robust approach for enterprises to acquire and maintain a competitive edge. In order to support the development of enterprise product innovation, it is essential to establish an innovation pathway. Grounded in a modular perspective and considering the product innovation process, this study segments the process into product demand analysis, product module partitioning, product innovation opportunity recognition, and product innovation design. Consequently, an integrated product innovation pathway is constructed by incorporating relevant innovation theories and methodologies, encompassing the innovation process, theory, and methods. The feasibility and efficacy of this research are validated through a case study of a large aircraft assembly line, indicating that this approach effectively bolsters product innovation development and holds practical significance.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
