Abstract
ABSTRACT This article investigates the editorial policy of Pegasus (Pegas, 1915–1917), one of the first film journals in Russia addressed to a nonprofessional audience. It contends that the journal aimed at legitimizing film as a middlebrow art and entertainment. The hope was to establish film as an artistic realization of the screenwriter’s literary work; Pegasus therefore initiated the discussion of the screenplay as literature, both in editorials and through screenplay publications. At the same time, Pegasus pioneered the debates on authorship in film by promoting the screenwriter as an authorial figure that could appeal to a middlebrow audience.
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