Interrelationships among predictors of automated vehicle acceptance: a structural equation modelling approach

Abstract

The study investigated the interrelationships between the UTAUT2 (Unified Theory of Acceptance and Use of Technology) constructs predicting intentions to use driverless automated shuttles. Survey data was gathered from individuals physically experiencing an automated shuttle in a mixed traffic environment on public roads in Trikala (Greece) as part of the CityMobil2 project. Structural equation modelling showed that intentions to use automated shuttles were most strongly driven by hedonic motivation, followed by performance expectancy and social influence. Performance expectancy mediated the relationship between effort expectancy and behavioural intention. This means that people's expectations of how difficult automated shuttles will be to use and their intentions to use them can be explained through their expectations around how these vehicles will perform. Technology savviness was a negative moderator of the relationship between social influence and performance expectancy and facilitating conditions, respectively. Tech-savvy individuals rely less on their social networks to nurture their beliefs that automated shuttles are useful and to have the necessary resources to use automated shuttles. Car use was a negative predictor of the intention to use automated shuttles. Future research should revisit the interrelationships between the UTAUT2 constructs and apply (quasi-) experimental studies to unravel the temporal interaction between constructs.Relevance to human factors/Relevance to ergonomics theoryThe study investigated the interrelationships between the UTAUT2 (Unified Theory of Acceptance and Use of Technology) constructs predicting intentions to use driverless automated shuttles. Survey data from individuals physically experiencing an automated shuttle in Trikala (Greece) as part of the CityMobil2 project was analysed by structural equation modeling. Examining the interrelationships between the UTAUT2 constructs enables us to identify underlying beliefs and devise adequate strategies to promote automated vehicle acceptance. Supplemental data for this article is available online at https://doi.org/10.1080/1463922X.2020.1814446.