Abstract
This research aimed to introduce the Tale Museum to improve the attraction of Indonesian tales in the eyes of Indonesian children. As an archipelago country, Indonesia had various tales from each region that was known had high culture and moral values in it. In the middle of the rapid globalization, the Indonesian tale losing its popularity compared to the foreign tale. This research was conducted to add data needed to support design. It was conducted with qualitative methods that produce descriptive and analytical data. The data generated consisted of two types of data, namely primary data and secondary data. It is found that the museum is designed according to the story that displays the interactive concept and using the latest technology. This new design provides a new experience for visitors to enjoy Indonesian tales without reducing the value contained in the tales.
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