Abstract
Abstract: This study analyzes the importance of the geographical indication (GI) process and other efforts in favor of the institutionalization process of special coffee in Brazil. The study is justified by the fact that Brazil is a world reference in coffee production and in what refers to the special coffee production, the market is promising. The term special coffee has a connotation of a segment type where the quality and experience are privileged, this consumption being differentiated. The Northwest of Minas (MG), Alta Mogiana (SP) and Matas de Minas (MG) regions were chosen for the analysis, which are the most representative in the national scenario. The results show a positive advance in favor of the institutionalization process, in which the main agents involved play an important role, namely, the government, entrepreneurs and producers.
Highlights
Coffee is one of the most traded tropical agricultural products in the world
In Brazil coffee is cultivated in several states, the most representative being the state of Minas Gerais and São Paulo
The special coffee segment in Brazil dates back at the beginning of the “special coffee” award promoted by Ernesto Illy in 1992, this being the impulse that initiated the culture of coffee valorization, as a grain export, and inducing the best practices and higher quality
Summary
Coffee is one of the most traded tropical agricultural products in the world. Until 2014 the Brazilian coffee production represented 32% of the world production (FAO, 2018). In Brazil coffee is cultivated in several states, the most representative being the state of Minas Gerais and São Paulo. The state of Minas Gerais is the area for this study. Advancement possibilities and eventual impasse in the relationship between the State and private agents in the search to guarantee and promote adequate arrangements for socioeconomic development and the productive continuity. In relation to the study on screen, highlight those focused on the value aggregation in Brazilian coffee production with impact for the agribusiness itself, and for the medium and small family-based producers
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