Abstract
Abstract An industry which is described as operating under oligopolistic market conditions is examined using a framework that emphasises interaction behaviour as an important factor in determining the structure and location of industrial enterprises. Between 1908 and 1979 the South African brewing industry experiences an oligopolistic market environment and four eras of interaction behaviour are identified, namely competitive (1908–1915), cooperative (1915–1956), passive (1956–1966) and competitive (1966–1976). During each of these periods, the interaction between enterprises is examined and the operation of leader and satellite enterprises explored. Prior to 1956 the influence of interaction behaviour is shown to a significant factor in determining the structure of the South African brewing industry. Since this time brewing enterprises have been increasingly affected by State intervention and legislation which, alongside interaction behaviour, has determined the structure and location of the industry.
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