Abstract
The aim of this paper is to describe a study into Brazilian academic spin offs that are developing innovative products and services for the sports market, based on the triple helix model. The results show the characteristics of the products and services of the spin offs in the sporting field that were studied, their innovation sources and the financial resources they have received, as well as the university and government role in stimulating these innovations.
Highlights
The prospect of hosting the football World Cup in 2014 and the summer Olympic and Paralympic Games in 2016, as well as the experience of hosting the Pan American Games in 2007, has stimulated discussion in Brazil about the holding of such ‘mega-events’ and their legacy for the cities and regions that host them .This debate has extended into the academic sphere, with scientific gatherings taking place and publications on the topic being released (DaCosta et al, 2008)
Agencies and government bodies that support scientific research have included among their tendering invitations themes devoted to innovation in the sporting field, on the understanding that the country could use this opportunity to become a producer of sports solutions and not just a buyer
There is a favorable environment in Brazil for the stimulating of technological innovation in business, including nonrepayable financial resources, subject to approval and the regulations of the Innovation Law (2004, 2005) and the launching of federal government economic programs, such as the Plan for a Greater Brazil (2011 – 2015), which seeks to provide continuity and expand upon the industrial policy measures that had been introduced previously: PITCE – Industrial, Technological and Foreign Trade Policy (20032007) and PDP – Policy for the Development of Production (2008-2010)
Summary
The prospect of hosting the football World Cup in 2014 and the summer Olympic and Paralympic Games in 2016, as well as the experience of hosting the Pan American Games in 2007, has stimulated discussion in Brazil about the holding of such ‘mega-events’ and their legacy for the cities and regions that host them .This debate has extended into the academic sphere, with scientific gatherings taking place and publications on the topic being released (DaCosta et al, 2008). Agencies and government bodies that support scientific research have included among their tendering invitations themes devoted to innovation in the sporting field, on the understanding that the country could use this opportunity to become a producer of sports solutions and not just a buyer. According to the most recent survey, in 2011, there are 384 incubators of various kinds (technological, traditional, mixed or cultural), hosting 2,640 companies under incubation and 1,124 associated companies. These companies, under incubation and associated, generate 16,394 jobs.And to this number one can add another 29,905 jobs in the companies that have already been incubated.The revenue generated amounts to R$ 533 million for the companies under incubation and R$ 4.1 billion for those that have already been incubated. According to the same survey, with regard to innovation, it has been found that 15% of the companies innovate on a global level, 55% relate to the country’s domestic market and 28% at the local level (Anprotec, 2012)
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
