Abstract
To follow
Highlights
Z Comply more efficiently and cost-effectively with government mandates
If a subscriber to a magazine wants to search back issues on a specific topic, a 'subscribers-only' service, for example, provides the subscriber with value-added capabilities while generating additional revenue for the magazine
The latest information can be in the reader's hands in seconds, not weeks or months after a paper publishing cycle completes
Summary
The reason for the rush to provide online access is simple economics. By furnishing high quality online content, information providers can expect to:. Z Leverage their existing information assets through new, more profitable channels. For corporations this means generating additional revenue through online access at significantly lower costs. If a subscriber to a magazine wants to search back issues on a specific topic, a 'subscribers-only' service, for example, provides the subscriber with value-added capabilities while generating additional revenue for the magazine. Z Capitalise on the growing millions of Web-crawling users All of these examples – and there are hundreds more – mean the same thing to any organisation: more satisfied customers and lower out-of-pocket production costs. Must be easy-to-reach, accurate once it's found, and provide exactly what the customer wants. The whole process is so frustrating that the one thing you want never to happen happens: the customer just gives up
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