Abstract

When shopping on online e-commerce platforms as they can only contact products through photos and other means, it is easy to have cognitive deviations on the products on online platforms. This paper makes intelligent acquisition and analysis of commodity review data by using web crawler tools. Through a series of operations such as comment data capture, data preprocessing, Chinese word segmentation, emotional tendency analysis, LDA model analysis, it analyzes buyers’ emotional tendency of this commodity to help consumers choose the commodities they really like.

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