Abstract
Web intelligence provides a platform that empowers internet users to determine the most appropriate and best information for their interests. It provides the ability to sense and adapt to the needs and preference of the user. The recent advancements have made it conceivable to capture the users experience and interactions with web. Consequently predicting users behaviors will expedite and enhance browsing experience. This paper proposes an intelligent approach for making the web more powerful by predicting the conduct of individual users. The main goal is to implicitly construct user profiles using a Particle Swarm Optimization - based technique. We reveal interesting results in comparing with a standard user modeling approach.
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