Integrazione VS decostruzione nelle collaborazioni degli artisti visivi con la tv e qualche nota su Foligno ’67 di Alfredo Di Laura

Abstract

The contribution gives an overview of the way visual artists have intervened in television production and within its specific audiovisual languages. Against the background of some famous and prolonged international experiences, the reflection focuses on Italian television between the 1960s and 1970s. Integration, experimentation, deconstruction are some of the categories in which such interventions can be steal, in relation to the way in which painters, sculptors and multimedia artists have intended to relate to tv, on the one hand attracted by the communicative and technological potential of the medium, and on the other critical of that type of visual universe and cultural offer in general. In the same position is also placed Alfredo Di Laura, television director and author of the program Avanguardie ‘60: a particularly representative case study both as an innovative reading of the seminal contemporary art exhibition, Lo spazio dell’immagine, and for the marginalization in the schedule. The intent of the contribution, moreover, is also to underline the ineffectiveness of critical formulations that in assimilating television to electronic technology tout court absorb peculiar formal exercises, born in dialectic with the pervasive means of mass communication, within the wider history of video art.