Abstract
If venture enterprises rise rapidly, realizing the goal of increment and appreciation, then they must possess strategic concept of resources integration. Meanwhile, venture enterprises have to master and utilize the integrated strategy. This article tries to present the necessity of proceeding of the resources integration among those venture enterprises, and the content and characteristics of entrepreneurial resources integration, followed by a deeper analysis of integration strategy in different types and related problems. At last, the author analyzes the misunderstanding that can be easily made during the process of implementation the integration strategy, and put forward some countermeasures.
Highlights
Resource is a general term of what an enterprise owns and commands in physical assets and non physical assets
It is the set of the elements and interrelation between production and management. It is a set of independent resources, but is a set formed among the different resources within enterprises
To get the appreciation of enterprise resources quickly, entrepreneurs need to have a good command of a strategic concept about resources integration, as well as the method to integrate the resources
Summary
Resource is a general term of what an enterprise owns and commands in physical assets and non physical assets. It is the set of the elements and interrelation between production and management. Integration is the demand of enterprise competition, and the premise to venture and develop the strength to meet the competition, the confidence to face the challenge, and a complementation of resources. It is the emphasis for an enterprise to master and command the integrated strategy for the rapid development [1]
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
