Instant Internationalization of Emerging Economy New Ventures: The Evidence of a Family-Owned Venture from Moldova

Abstract

This chapter draws from International Entrepreneurship (IE) and institutional theories in order to explore the rapid internationalization of family-owned ventures from emerging economies. The chapter has been written in response to a number of gaps and challenges identified in the extant IE literature. For example, since the inception of IE (Oviatt and McDougall, 1994), the research in the field has focused mainly on the inter-nationalization of new high-technology ventures from developed economies (Yamakawa, Peng, and Deeds, 2008)1 and has paid virtually no attention to the internationalization of new (both high- and low-technology) ventures from emerging economies. Further, the research on internationalization of family-owned ventures in IE is at an early stage (Casillas, Acedo, and Moreno, 2007; Kontinen and Ojala, 2010), with effectively no research on family-owned ventures from emerging economies.2 With respect to the above, being positioned at the intersection of international business and entrepreneurship streams of research (McDougall and Oviatt, 2000), it seems that the IE field resists blending these two research streams (Keupp and Gassmann, 2009; Turcan, 2006), and it needs to borrow more actively from other disciplines in order for the IE theory to evolve (Turcan et al., 2010).KeywordsFamily BusinessInstitutional TheoryInternational EntrepreneurshipCase CompanyInternational Business StudyThese keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.