Abstract
The aim of this study is to reflect on the power of Instagram© as an instrument of education in health and citizenship. This is an experience report of an extension project aimed at the LGBT population, with an emphasis on transgender people in which it analyzes Instagram© as a means of disseminating knowledge. Educational posts were made on the platform, related to meeting the demands in nursing care for the LGBT population, with a focus on transsexuals. Currently the “Transligado” profile has 341 followers, 40 publications, following the direction of health education. This was generated from meetings, studies related to engagement in social media and adaptation of the language of the scientific environment to a dynamic format that is sensitive to the different audiences that the platform reaches. Thus, as an extension project, it fulfills the triad assistance, teaching and research. Its relevance is justified by the difficulty, lack of knowledge and prejudice among Nursing professionals about the health and care demands of transgender people, thus hindering access to health and quality care for this population.
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